ENGINE
/ 2021 Identity Design
Engine is the new 100% organic Gin made in Italy that with its diromptive aesthetics celebrates the immaginary linked to the world of engines and cult myths of the 1970s and 1980s. A brand born in a garage in Barbaresco, with the flavor of sage and lemon, mixed with other ingredients that are the fruit of traditions and knowledge.
The proposal developed was a competition project in which we were asked to participate. The request was to develop a creative proposal that included communication strategy, brand repositioning and concept in which to develop from scratch the still non-existing brand identity and digital and physical communication campaign. Specifically, I was in charge of the brand identity development part.
︎ with Nascent
︎ with Golab
The proposal developed was a competition project in which we were asked to participate. The request was to develop a creative proposal that included communication strategy, brand repositioning and concept in which to develop from scratch the still non-existing brand identity and digital and physical communication campaign. Specifically, I was in charge of the brand identity development part.
︎ with Nascent
︎ with Golab